Who does REACH! serve?

REACH! focuses on Asian American high school students who are underrepresented, low-income, and non-college tracked — youth who may not otherwise see higher education as an accessible option.

What are the club's core goals?

Two-fold: promoting higher education as an attainable goal, and empowering students through building ethnic pride and programs that foster community activism and support APA youth culture.

How did REACH! get started?

REACH! began in 1994 with a handful of committed folks as a program under the Asian Student Union (ASU) at UC Berkeley, before growing into its own organization.

REACH! Asian and Asian Diaspora Recruitment and Retention Center (formerly known as "REACH! Asian Pacific American RRC")

East Asian·South East Asian·Community Service/Nonprofit·Education·By Culture

Founded in 1994 under the Asian Student Union at UC Berkeley, REACH! targets Asian American high school students who are underrepresented, low-income, and non-college tracked. The club works to promote higher education as an attainable goal while empowering youth through building ethnic pride, community activism, and support for APA youth culture. Members engage in outreach and retention work with the broader Asian diaspora community.

1994

Year founded